My kids are both athletic young women. Staying physically active, playing sports and striving to do your best – well, that’s something we take to heart as a family. Whether it’s swimming, martial arts or track and field, sports matter to the health of both boys and girls. When kids get out on the field or the court, they learn teamwork, develop a better work ethic, get into better shape, and boost their self confidence. Unfortunately, girls are at a serious disadvantage when it comes to playing sports. With less opportunities and less variety, girls often have to take what they can get. Playtex Sport wants to change that and make it easier for girls to Play On.
Girls Need Equal Access to Sports
Female athletes are doing great things in the world. Look at the incredible performance of Penny Oleksiak, the Canadian 16-year-old swimming phenomenon. Oleksiak won four medals at the Olympics to capture national attention. And there are so many other amazing performances from countries around the world. Performances of women who smash their competition. It all started somewhere, and usually that somewhere is youth sports.
Unfortunately, 72% of Canadian girls say that they’re unable to participate to their full potential in high school sports and 48% say that boys have more choices when it comes to high school sports. That is unacceptable. Girls have just as much right and need to get out there and dominate as the boys do, and we need to make that happen for them.
Girls already face so many obstacles in sports. We know many girls will drop out of sports during puberty because of issues related to body image. I have seen how this happens and it’s challenging to help your daughter realize that a love of swimming shouldn’t end just because she feels self conscious when she puts a swimsuit on. Young women need more opportunities to get in the game and keeping playing sports.
Playtex Sport feels the same way. Playtex feminine care brand believes nothing should hold young women back from playing sports, especially not their periods. That’s why this August, the Playtex Play On Canada Grant Program will be offering up to $50,000 in funding for girls’ high school sports teams. Through this grant, Playtex aims to help young female athletes reach their full potential. So sports excellence and performance is just as much a reality for girls as it is for boys.
Play On with Playtex
Kids shouldn’t be limited in playing sports based on gender. When my youngest daughter was 3 or 4 she would ask: “Momma can a girl be a firefighter?” “Of course,” I’d tell her. “Momma can a girl be a soccer player?” “Yes.” I told her every time. Of course what every little girl is really asking when they ask those questions is – Can I do that when I grow up? Never did I ever say “Honey, chances are good that in high school you will NOT have as many opportunities to be athletic as the boys will.” Whether boys get more sports opportunities due to the type of sports, or funding or popularity, it doesn’t really matter. Girls need the same sports outlets boys have. There are so many brilliant female athletes and role models. Olympic champions often begin at the school level. Our young female athletes need support.
To level the playing field and encourage girls to Play ON®!, Playtex® Sport® is accepting applications for Playtex® Play On® Canada grants for girls’ high school sports teams across Canada. Grant applications can be submitted at www.playtexplayon.ca. Already two Canadian high schools have received grants to help female high school athletes stay in the game.
Join Playtex and help Canadian girls Play On, because playing sports shouldn’t be an exercise in taking what you can get.
From now until October 31, 2016, Canadians can submit grant applications for girls’ high school sports programs at www.playtexplayon.ca.
For more details you can also watch this video: https://www.youtube.com/watch?v=4C_CzlpLWPY
In addition to inviting grant applications, Playtex® is encouraging the conversation about girls’ sports in Canada using the hashtag #playonCA.
Limit one application per nominator. Award of grant monies not guaranteed. Subject to Terms and Conditions at www.playtexplayon.ca.
As a special treat for one lucky Canadian reader I also have a Playtex Canada giveaway worth $60.
Giveaway includes: Playtex T-shirt, UnderArmour Headbands for girls, a carry all drawstring bag, branded water bottle and numerous Playtex Sport products. Good Luck! Follow instructions below to enter to win!
This post has been generously sponsored by Playtex Canada. My opinion is all my own and it is also truthful.