Do You Know Who I Am?: Blogging and Entitlement
In a digital world, bloggers have become a strange new breed of celebrity. Many are Moms, forging and shaping opinion, writing the future of media. They are on line columnists, brand ambassadors, reviewers, multi-media managers, content providers, publishers, SEO experts, social media strategists and tech experts. They are explorers, pure and simple. Some powerful females have carved out a home and grown an almost cult-like following through their blogs. The Bloggess has 67,000 followers on Twitter alone, not to mention the legions who read her on various other sites. Dooce got a book deal and became a legend. Type A Mom Kelby Carr has over 25,000 followers on twitter and many look to her for opinions and savvy insights into social media. She is creator of Type A Mom and the Type A Mom conference. Some of these female bloggers have huge followings, a fan base of readers whose numbers rival and even eclipse the circulation figures of some daily newspapers. Where egos are at stake, whether on line, in print or on the big screen, there will often be issues with entitlement. Whether its new bloggers demanding guidance and mentorship from experienced bloggers, or experienced bloggers overstepping boundaries with public relations people or brands, or simply a question of someone pulling a Diva act, believing you are entitled to a relationship with a brand is a sure way to jeopardize a relationship, and a business. Here, during a town hall session at the Type A Mom conference, Lee Allport of http://www.mysentimentexactlee.com/ sounds off about entitlement and why bloggers should never be asking: “Do you know who I am?”
5 Comments
Angie
I can’t imagine ever doing that. I’m a small blog by blog standards. Especially compared to the ones you have in your post. I hope someday to be a well known blog. I look at companies approaching me as a blessing, an opportunity, and a mutual business partnership. I hope to maintain that attitude as my blog grows.
Anonymous
We write about our interests and review products like hand lotion, we are not curing cancer and I think everyone should remember others feelings.
AtHomeMoma
At Home Moma following from Twittermoms http://www.athomemoma.com
MySentimentExactLee
I’m so touched you put my speech up on your blog. You rock! So good to meet you.
Lee
Jenny, the Bloggess
It’s nice to be important, but it’s more important to be nice.