-
My Four Favourite Linked In Groups
Linked In is often the punchline in people’s social media jokes. But honestly if you are ignoring this platform entirely then you are missing the point. Linked In can be a powerful search engine and a very useful professional channel for connecting and sharing leads and information. Linked In Groups are one of my favourite things about Linked In. I’m forever amazed at the business people and bloggers who are not yet capitalizing on connecting via Linked In or Linked In Groups. I have heard Linked In dubbed boring and dull, even pointless. Frankly I am not here to convince you if you don’t understand the power of networking on Linked…
-
My 2014 Word of the Year Is…
As it is January and the month of giving intense thought to goals and resolutions, I wanted to take some time to define a philosophy for myself this year. A word that defines my business life, and my personal life and drives my activity for 2014. Last year, I chose the word Health as my catalyst propelling me forward towards a better level of fitness and healthy living for my entire family. I think we tried despite the many challenges that were thrown into our path this past year. I am still a health blogger. Most weeks 80 % of the posts here centre on some health related topic…
-
Five Reasons Your Blogger Outreach Program Is a Fail
Blogger Outreach is one of the biggest parts of my marketing business. Call it influencer outreach or paid media. In fact, blogger outreach can significantly elevate your game and your message on line and in real life too. An authentic ambassador for your brand tells a story well and is sought out for their opinion. They are impactful and trustworthy and they have an audience. This collage is a sample of a few of the clients I have worked with in the past year. I have been blogging here and writing on line for almost 5 years now. Thrifty Mommas Tips has grown exponentially and my experience has grown with…
-
I Didn’t Know I Was a Health Blogger until…
A funny thing happened on the way to my first rodeo – or my first trip to Blogher. I was signing up last minute as I do, because life is busy, when all the schedules started coming and they were addressed to this health and fitness track blogger. Health Blogger? Fitness blogger? Now, I’ve been blogging a good three years easily. And I can tell you categorically that I have not once thought of myself as a health blogger. I am, at times, all over the map here. I know it. I like a lot of things and I like to stretch myself as well. I talk adoption, special needs,…
-
The Ultimate Blog Party 2012
For the first year ever I am taking part in Janice and Susan’s Ultimate Blog Party 2012. If you haven’t heard of Janice and Susan, founders and publishers over at Five Minutes For Mom, well I will just assume that you are new to the blogging world. Five Minutes For Mom is one of those on line destinations where all the cool Moms hang out. This year the dynamic team has gathered over $21,000 in prizes to be given away on line this week. Say What? No, that is not a typo. I couldn’t believe it myself. Anyways, there are numerous events happening this week as part of the blog party.…
-
More Kickass Blogging Lessons From 2010
It occurred to me after my post the other day – part one of my Kickass Blogging lessons that I had a bit more to say and a few more tips to pass on to others. So here is part two for you. 1. Be true to your genre. If you are a blogger who writes about technology, own it. Don’t suddenly deliver, I dunno, food blogging tips, because that will be confusing to readers. 2. Be true to your voice. If you are bitchy, snarky and all that, maintain it across media: twitter, linked in, Facebook and blogger. This speaks to authenticity. People, especially social media savvy ladies…
-
My Many Kickass Lessons in Blogging 2010
I believe it’s important to take stock every so often and reflect on what worked and what didn’t work in business. Same is true for blogging. Blogging is a business and it grows every year and changes too so it’s vital to stay on top of some trends, while avoiding roadblocks when you can. Here’s what I learned from blogging this year. Well this is my second year blogging and a much more successful one than the first. I attribute much of that to treating the blog as a business this year. Many of the lessons I learned in 2010 were courtesy of those who have been blogging for quite…
