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    family

    How to Delete Facebook Accounts

    April 5, 2018 /

    Delete Facebook? Are you ready to get rid of Facebook? I’m not deleting any of my accounts, and I am not advocating this approach for clients. BUT, many people are considering dropping Facebook after the Cambridge Analytics scandal. You can always deactivate your account if you just need a break. Then no one will see your account and it will be as if you deleted it, but your data won’t go anywhere and you can still come back when you want to. But what if you’re ready to cut all the ties for good? What if security and privacy concerns are leading you to move away from Facebook permanently? There…

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    Paula

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  • Technology

    Cyber Threats – Protect Yourself and all Your Devices

    August 20, 2016 /

    I am part of the PTPA Brand Ambassador Program with ESET, and I received compensation as part of my affiliation with this group. The opinions in this blog are my own.  Cyber threats are frightening and a reality for anyone who owns a computer, tablet or cell phone. Cyber threats are one of the most worrisome encroachments on our personal lives we face these days. Between ransomware and backdoor key logging malware, cyber threats can and do infiltrate our daily lives. While most of them are only nuisances, there is still possibility of disastrous life changing occurrences like identity theft and financial theft.   It’s important to protect yourself from cyber threats,…

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    Paula

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  • hire_the_best_influencers
    family

    Build a Better Blogger Outreach Program in 2016 – Influencer Marketing and the Changing Landscape

    January 9, 2016 /

    You cannot stand still in the world of social media, or influencer marketing. Smart blogger outreach coordinators and businesses are at once, business people, marketers, and cool hunters too. They are always on the lookout for new trends, ideas, people, events, tools, and content that resonates. This is one of the things I love the most about the field I work in. It is ever evolving and dynamic. This is not a post about me gazing into a crystal ball and telling you what’s the hottest trend for 2016. I’m not interested in that right now and in fact I have seen a few too many of those social media prediction posts…

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    Paula

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    First Shave – Building Good Hygiene Habits for Daughters #ad #moveslikenoother

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  • parenting

    The Day Facebook Ate My Tween – Facebook Lies

    May 19, 2014 /

    This is a story about Facebook lies, the story of the day that Facebook ate my tween. Or the day I discovered she’d set up Facebook without listening to the rules. Facebook is 13 in this house, as per Facebook rules. I don’t take social media lightly and want my children to understand it is a serious privilege and responsibility. There are rules to all social media use and tweens are often too young to understand some of the hazards involved. This is the story of the day Facebook ate my child. Or Facebook lies your daughter tried to tell you when she didn’t want to get caught going against…

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  • family,  Health,  infertility

    Five Creative Advocacy Ideas For Non Profits – #ivf4on #onpoli

    February 24, 2014 /

    My regular readers know I have been working with numerous non profits and charities to build their profiles on social media. I am community manager for Conceivable Dreams, the Ontario patient group advocating for better awareness and access to fertility treatments, and for Generations of Hope in Calgary. Conceivable Dreams has had some brilliant ideas over the last two years and their name/ brand as a non profit is extremely well known now, especially on social media. I am proud to have been part of their team. When we started we had about 50 followers on Twitter and we have grown authentically and organically to 2000. But the real story…

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About Paula

Canadian Mom, skier and yoga lover, Paula Schuck (@inkscrblr) has been writing longer than many people have been alive. Content creator, editor and content coordinator. To inquire about partnerships email inkscrblr@rogers.com.

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Meet Paula

Keeper of the Sanity - Digital media account manager, travel and health writer, blogger and Mom. I build buzz. Frequent contributor to CBC Parents, published in numerous magazines, newspapers, on TV, radio etc. contact inkscrblr@rogers.com

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